Outsider in the North
How to catalog collaborative practices in the artistic context? If we understand that such practices emerge from an interest in the social, we find a type of art with a functionality and an interest to influence contexts outside the implicit; Being able to see the definition of Outsider as an instrumentalization capable of visualizing a perspective outside of the established; Representing just the possibility of modification, transformation and understanding within parameters that can contribute to encourage an extended social change beyond a project itself.
As an insiders' outsider of the society. We decided to label the name of "Outsider" on top of a flag where the emblem of a construction company was located. The idea behind is to find the metaphorical physical solution of combining the definition of "Outsider", on top of an "Insider" emblem (da term that can be defined when dealing with a logo of a company that continues in the neo-capitalist processes of our society). The flag has the property of being able to be placed on a mast in a static way as well as being able to be carried by one or several people, with the possibility to mark an action carried out within a context.